What is Risk Management and How do You Implement it? | The Startup Magazine

One of the most important parts of your strategy as an entrepreneur trader is your risk management. Entrepreneurs know all about risk. But many novice traders will initially focus on the impetus to enter a trade but will fail to focus on when to exit a trade. Similar to knowing when to sell your startup. Before you initiate any risk, you should go through several steps to determine the risk you will assume, and the potential reward that is associated with that risk. Your risk management should cover your long-term investment approach, each trading strategy as well as each trade you decide to execute on online trading.

Different Levels of Risk Management

Risk management is the process of determining how much capital you are willing to risk. The process starts with the amount of capital you are willing to invest in any asset. This could be on a house, for your college savings, your retirement, or for your discretionary trading. This part of risk management is referred to as asset allocation.

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6 Tips for Finding Your Target Audience | The Startup Magazine

Business is all about finding the right customers and attracting them by all means possible. The difference between a successful business and a struggling business is that a successful one has managed to attract customers and find the target audience while the former is still chasing after everyone.

What does the target audience mean?

A target audience can be defined as a particular group of people that are likely to purchase your products or services.

Why is it important for a business to understand its target audience?

There are many benefits of understanding the target audience as a business. Some of the common ones are: It will give direction on how to spend advertising money, helps in how to attract customers, and also guide you on what specific services or products to offer.

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Why Social Media Attacks Were ‘a Beautiful Experience’ for the Honey Pot Company | Inc.com

In February, Beatrice Dixon, co-founder of the Honey Pot Company, appeared in a Target ad that many people found inspiring. In the ad, the CEO affirmed that “the reason it’s so important for Honey Pot to do well is so that the next Black girl that comes up with a great idea, she can have a better opportunity.”

But some viewers took offense. Negative comments and scathing reviews of Honey Pot’s line of feminine products flooded social media. Dixon held her own, and she says her company has come out stronger for it, a lesson for everyone in this contentious, extremely online moment.

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6 Ways to Come Back From the Pandemic With a Stronger Team | Inc.com

The future of work arrived out of nowhere, on the back of a once-in-a-century pandemic. Team dynamics got challenged as members dealt with illness, trauma, and crisis. We’ve all been forced to rapidly and radically adapt to new working norms. The Ferrazzi Greenlight Research Institute has spent more than 15 years studying high-performing teams, but I’ve never seen entrepreneurs rise to the occasion as they have this year. When the crisis subsides, the temptation will be to turn back that progress and retreat into old behaviors. But entrepreneurs need to shift from overload to shared load, and to practices that can transform team performance to find unexpected growth–and lower unsuspected risk. Let’s not go back to work; let’s go forward.

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Growing Sales On Youtube | Getentrepreneurial.com

One-third of internet users say they purchased a product because of YouTube.

You’d think brands would be YouTube experts. They’re not. Kids are doing a better job.

Literally.

There are 8-year-olds generating billions (with a B) of views with no paid advertising. There isn’t a single brand among the top 100 YouTube channels.

What is that brands are doing wrong? How can brands be successful on YouTube? There are three things to obsess over in order to grow a YouTube channel:

Focus on a single topic and content series

Optimize and refine your content

Ask people to subscribe

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What Drives Your Entrepreneurial Spirit? | Getentrepreneurial.com

Are you trying to find the inner drive and inspiration to become an entrepreneur? We surveyed over 1,200 American adults from diverse backgrounds all over the country, seeking to understand the factors that lead people to pursue their entrepreneurial goals.

Our big takeaway? It isn’t all about money, or success, or even business.

It’s this: If someone feels that their life has meaning, they’re more likely to become an entrepreneur.

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Razor’s Big Wheel Scooters | CoolBusinessIdeas.com

The current COVID-19 pandemic is forcing many to rethink how they safely travel to work, meaning an uptick in sales of ebikes and electric scooters. Kickscooter veteran Razor is looking to tap into this trend with a bunch of adult-oriented e-scooters.

All of the new e-scooters are rear-wheel drive, with Razor saying that this design improves traction and makes them easier to steer, while the bigger wheels on most of the new models should help to make uneven roads easier to travel down.

Leading the charge is the EcoSmart SUP, with 16-inch pneumatic tires front and back, a wide bamboo deck and a 350-W motor that tops out at 15.5 mph (25 km/h). The onboard battery is not going to get you as far per charge as a ebike, but its maximum 12 miles (19 km) of range could be enough for a short commute to work. Razor says that this model is ideal for adults who are new to e-scooting, and it will be available shortly for US$449

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Permanent fire escape ladder hides under the window when not needed | New Atlas

While it’s a good idea for people with upstairs bedrooms to have a collapsible fire escape ladder handy, quickly finding and deploying the thing could be difficult in a smoke-filled home. That’s where the permanently attached Rescue Ready Retrofit is designed to come in.

Developed by Virginia-based firefighters/paramedics Brett Russell and Eric Hartsfield, the setup incorporates a ladder that is user-installed directly below a bedroom window, in place of the pre-existing wooden trim. Its anchoring cleats must be bolted to the load-bearing studs located underneath the plaster or drywall, on either side of the window.

Although there are other permanently attached fire ladders, most of them are contained within a recessed compartment that has to be professionally cut into the wall.

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These people have left big cities for good. Here’s where they landed | CNN

Ian Group loves New York City. He was born and raised there. So he was as surprised as anyone when he and his wife bought a home in Boca Raton, Florida, and decided not to go back to the city.

It was not a decision they took lightly.

“I love going downstairs to my favorite smoothie place, taking my son to Central Park,” said Group. “But the biggest driver for me is being where we can have it all. A good quality of life, space, affordability. Once Covid hit, we knew we didn’t want to be in the city anymore.”

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It’s almost impossible to avoid triggering content on TikTok | Mashable

TikTok’s algorithm is almost too good at suggesting relatable content — to the point of being detrimental for some users’ mental health.

It’s nearly impossible to avoid triggering content on TikTok, and because of the nature of the app’s never-ending For You Page, users can easily end up trapped scrolling through suggested content curated for their specific triggers.

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