According to the Bureau of Labor Statistics, nearly 50 percent of businesses don’t make it to the five-year mark. Additionally, an estimated 90 percent of new startups fail. But why is that? The internet is chock full of checklists that promise to pave the way to success, but are they any good? Sure they are, but only to an extent.
While these checklists do an excellent job detailing what novice entrepreneurs need to know, they don’t necessarily provide any real guidance on what actually makes businesses successful. They don’t dive into the psychological hacks and meaningful acts that win hearts and make a lasting impact. They are simply task lists, which we all know are ultimately dry.