Why IoT Will Have a Big Impact on Health Care | Business.com

IoT will eventually have an impact on health care.

The concept of the Internet of Things (IoT) entails the use of electronic devices that help to capture or monitor data and are linked to a public or private network, empowering them to mechanically initiate certain events. In this article, we will study the context of IoT in the health care industry and come across the myriad of benefits it has bestowed upon it.

Internet of Things and the health care industry

Before the arrival of IoT, the patient’s interactions with doctors were restricted to physical visits and tele and text communications. There was absolutely no way in which the doctors could continuously monitor a patient’s health and suggest treatments accordingly.

Read More

China Grows Cotton Plant on the Far Side of the Moon in Biological First | Digital Trends

China has broken new lunar ground, successfully growing cotton on the moon for the first time. The experiment was part of the Chang’e 4 project, in which China is exploring the far side of the moon with a lander. This is the same lander that recently discovered a mysterious gel-like substance on the moon’s surface.

The cotton plant was one of several organisms encased in a mini biosphere weighing just 2.6 kilograms (5.7 lbs) with a pressure of 1 atmosphere which was aboard the lander. The organisms experienced an environment largely similar to that on Earth, however, they did have to contend with both space radiation and microgravity.

Read More

5 Digital Marketing Mistakes You Can Avoid | The Startup Magazine

No business can survive without an online presence today. Hence, investing in digital marketing is not optional whether you run a startup, a small business or an enterprise. Just having a plan does not work because you need to go the extra mile to ensure that the marketing strategy gets you viable results. After all, the competition out there is fierce and nothing less than the best will work. Moreover, the constant algorithmic changes by Google makes digital marketing even more challenging.

So is your digital marketing strategy moving in the right direction? Are the results good enough? Are there some errors that are harming your site? You need to answer these questions to understand how your strategy is affecting your business. Beyond that, there are some common digital marketing mistakes to be aware of so that you can steer clear of them. Here are the ones that you should absolutely avoid.

Read More

Jet fuel from thin air: Aviation’s hope or hype? | BBC News

“This is the future of aviation,” Oskar Meijerink tells me in a café in Rotterdam airport.

His company, in partnership with the airport’s owners, is planning the world’s first commercial production of jet fuel made, in part, from carbon dioxide (CO2).

Based at the airport, it will work by capturing CO2, the gas which contributes to global warming, from the air.

Read More

Years Ago, Most People Viewed Freelance Work as Temporary. Not Anymore, Says a New Study | Inc.com

Millions of Americans are joining the freelance ranks, and more of them are opting to remain in that status long-term than ever before.

That’s according to the sixth annual Freelancing in America study, published on Thursday by hiring platform Upwork and the nonprofit Freelancers Union. In a survey of 6,001 U.S. working adults–a mix of freelancers and full-time employees–the study’s sponsors found that 50 percent of freelancers now view working independently as a permanent career choice, rather than a temporary way to make money. The study also notes that 10 million more Americans consider themselves long-term freelancers now than they did five years ago.

Read More

OzoneAI wants companies to pay you for your data, upending the ad model | TechCrunch

Imagine this. Instead of giving away your personal data so web giants can show you ads, you cut out the middle person and allow advertisers to pay you directly for your data.

It’s a novel idea for a new startup that bills itself as a “data privacy” company.

OzoneAI says it preserves users’ privacy by allowing them more granular controls over who gets their data. In the startup’s utopian vision, companies can skip over the major advertising giants like Google and Facebook and buy access to anonymized data from the users themselves. That could mean companies buying your Spotify playlists, your Amazon wish list, or your access to your social media. The user is paid for the access, and the company gets to use the data for better targeting their ads.

Read More

Microsoft Surface Duo, Surface Neo, Surface Phone: Details, Specs, Release Date | WIRED

No matter what you do, do not call the new Surface phone a phone. You can call it a Surface, a mobile product, a dual-screen device, a new kind of 2-in-1, a pathway to the all-important cloud. But Panos Panay, Microsoft’s chief product officer, doesn’t want you to call it a phone.

Never mind that the thing slips in and out of the pocket of Panay’s salt-and-pepper tweed blazer exactly the way a smartphone would. Or that one of the earliest scenes in the marketing video for the thing, with its slow, fetishized swirls of the gadget, shows a woman picking it up to her ear and saying “Hello?” the way you would with, well, you know. Or that Panay himself admits he makes what are universally known as a “phone calls” from it.

Read More

11 Affordable Employee-Morale Boosters | Entrepreneur

You can’t manufacture an employee’s positive morale. What you can do is influence components of their daily work environment. Leaders hold the cards to creating a culture in which every individual’s positive contributions are recognized and rewarded.

Gallup has consistently reported that engaged and motivated employees are committed, love their roles and care about what happens to the company they work for. When people feel valued, trust is fostered. When companies create flexible work environments, people feel empowered to lead their own lives and careers. When people are given options, the message they receive is that they are valued. Here are 11 ways you can relay that message without breaking your company’s budget.

Read More

Why There’s a Breakdown Before the Breakthrough | Getentrepreneurial.com

Have you ever decided you were ready for a big breakthrough and, instead, found yourself in the middle of a big breakdown?

Maybe it looks like this. You’ve decided. You’re finally starting your business or writing your book or launching that new program.

You’ve been getting signs from the Universe that this IS the step to take in order to have that massive breakthrough. You’re excited. You’re committed. And you take that big step.

And, you fall flat on your face.

Read More

KFC To Trial Plant-Based Chicken | CoolBusinessIdeas.com

The move away from meat is attracting more and more big names, and now the Colonel himself is getting onboard. KFC has announced its plans to trial a plant-based chicken substitute from Beyond Meat, in a one-store, one-day limited test with an eye towards a possible national rollout across the US.

Beyond Fried Chicken, as its known, will be on the menu on August 27 at the Cobb Parkway restaurant in Atlanta, Georgia. The chickenless chicken will be available in the form of nuggets and boneless wings, which can be bought on their own or as part of a six- or 12-piece combo meal.

Read More