Author: knjohn

How to Connect With Your Audience on Social Media | business.com

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Here are some ways brands can build stronger connections online.

Social media has become an important part of every modern business’s marketing strategy. But coming up with relevant, interesting content to post is only half the battle. The other part is engaging with your followers to keep them coming back for more.

To help you with this task, we polled the members of the Young Entrepreneur Council to find out what brands need to remember when reaching out or engaging with their audience on social media. The YEC is an invite-only organization that is comprised of young entrepreneurs that represent nearly every industry, generate billions of dollars in revenue each year and have created tens of thousands of jobs.

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Would You Sell Your Data For Profit? Survey Says ‘No’ | Digital Trends

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The vast majority of people would never sell their personal data for a profit, according to a new survey released on Monday.

The survey, conducted by the small consumer protection site Consumer Champion revealed that 63% of respondents would not sell their data. Only 3% of respondents said they would; 9% said it would depend on the price.

In the controversy over data privacy and data protection, advertisers are soon going to have to find new ways to target their intended audiences. New regulations in place like the European Union’s General Data Protection Regulation (GDPR) and California’s California Consumer Privacy Act (CCPA) are intended to give internet users more information about what has happened to their data, and, ideally, opt out of such use if they so wish.

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5 Expert Tips to Boost Growth of your Small Business | The Startup Magazine

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Growing a business is difficult and can be very tiring.  In the beginning, it could mean doing almost everything yourself in the company, including dealing with sales and marketing.  It also means understanding taxes and company policies, everyday interaction with customers, and a lot more. However you look at it, achieving business growth is definitely not easy. There are probably hundreds of business development strategies out there, all of which will show you some things you may not know about growing your business, but these few, hopefully, will also do the same thing.

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Wells Fargo reaches $3bn fake accounts settlement | BBC News

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Wells Fargo, a major US bank, has agreed to pay $3bn (£2.3bn) to resolve a government investigation into its sales practices, including opening millions of fake customer accounts.

The bank admitted it had wrongly collected millions of dollars in fees, misused customer information and harmed the credit rating of customers.

The settlement comes about four years after the scandal first erupted.

It has already forced out two chief executives and led to hefty fines.

Since 2018, Wells Fargo has been operating under an order from the US Federal Reserve that limits its growth.

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How Create Music Group Became Inc.’s No. 1 California Company: Proof You Can Profit From YouTube | Inc.com

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By the mid-2010s, big-name artists like Taylor Swift and Paul McCartney were railing against YouTube: The site was home to loads of unauthorized uploads of their songs and even the authorized versions paid paltry royalty sums. It was an even harder battle to fight for the much less famous–and less lawyered-up–musicians in the industry. So a lot of them simply put music on YouTube for free and focused on other ways to make money.

It was that “middle class” of artists that Jonathan Strauss and Alexandre Williams had in mind in 2015 when they founded Create Music Group, a platform designed to help musicians monetize their music on YouTube. Their pitch was simple and convincing: It consisted of an Excel sheet that showed all the instances in which a particular rising star’s music had been uploaded without her consent. Also in the doc was a royalty figure–not massive, but for some in the thousands–the musician would be able to collect per month if she signed up with Create.

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Coinbase becomes a Visa Principal Member to double down on debit card | TechCrunch

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Cryptocurrency company Coinbase has been working with Paysafe to issue the Coinbase Card, a Visa debit card that works with your Coinbase account balance. The company is now a Visa Principal Member, which should help Coinbase rely less on Paysafe and control a bigger chunk of the card payment stack.

Coinbase says it is the only cryptocurrency company that has reached that level of certification. The company will offer the Coinbase Card in more markets in the future. The new status could open up more possibilities and features as well.

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A Coding School Tuition Model Spreads to 4-Year Colleges | WIRED

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One day in 2017, Lauren Neuwirth sank into a chair in her university’s financial aid office feeling out of options. She was finishing her second year at Purdue University in Indiana, a school she’d chosen for its top-ranked engineering program. Neuwirth, who grew up near Milwaukee, was working two jobs to cover her living expenses and quickly running through the money her mother had set aside for college. Federal student loans only covered some of Purdue’s pricey out-of-state tuition. She worried that to remain in school she’d have to take out expensive private loans or join the Army.

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Why You Should Look for Speed and Reliability From Your Internet Service Provider? | Getentrepreneurial.com

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Many people searching for an ISP get hung up on whether they should opt for higher speeds or reliability from the service. The fact is, both are important to the overall value of the service, but if you’ve got specific internet needs, you may want to focus more on one over the other. Whether you’re a small business looking for an ISP to meet your business needs, or you simply need service for your home, here are some tips on choosing a service while considering speed and reliability. Here’s why you should look for both speed and reliability.

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Here’s Why Insta Removed Its IGTV Button | CoolBusinessIdeas.com

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Instagram is removing the IGTV button from the main screen of its app because “very few” people tap on it.

The decision was confirmed to TechCrunch by a spokesperson for the Facebook-owned company, who claimed that members of the Instagram community are instead “finding IGTV content through previews in Feed, the IGTV channel in Explore, creators’ profiles, and the standalone app.”

The spokesperson said that “very few are clicking into the IGTV icon,” and so there’s little reason to have it there.

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