How to Focus Better and Increase Your Attention Span | Life Hack


Can you remember the last five articles you read? More importantly, do you remember how they ended?

Studies show that a reduced attention span is formed and enhanced by companies like Facebook & Google, SnapChat, and their peers[1]. Instead of relying on expensive marketing, they link their services to our daily routines and emotions.

What do you do when you feel a tad bored? Do you instantly open Twitter or Instagram?

Today, tech companies can profoundly change our behavior by guiding us through a series of hooks. The hooked model was developed by Nir Eyal in his book Hooked: How to Build Habit-Forming Products, typically consists of four phases:

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