Creativity and innovation are two related but separate notions, and each is required for workplace success. Here’s the difference and how you can inspire both.
- Creativity doesn’t lead to company inventions and growth; innovation does. However, innovation doesn’t happen without creative people on board.
- Generating creativity means allowing people to think outside the box and go against the established norm at times.
- If you let bureaucracy stop creativity, innovation will be the victim in your company, letting your competitors seize the advantage.
- This article is for aspiring entrepreneurs and business owners who want to better understand how to combine creativity and innovation to create truly original companies.