Baskin-Robbins Debuts New Logo in Major Rebranding
The rebrand of the iconic and long-standing ice-cream brand consists of a new logo, the launch of limited-edition merchandise, the introduction of three new flavors, and a new tagline to celebrate every moment.
The major rebrand of such a well-known, established American brand, whose look has been iconic and recognizable for a very long time, provides an important message for small businesses considering changing their image from time to time.
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