SoftBank buys perpetual Yahoo trademark license for $1.6 billion | TechCrunch


As firework volleys launched out of New York City harbor last night, a very different celebration was likely taking place just a few blocks down the street at Verizon’s official headquarters in Midtown.

The telco, which owns TechCrunch for hopefully just a few more weeks pending the close of the Apollo acquisition of our parent company Verizon Media, announced overnight that it had signed an agreement with Z Holdings, a division of Japan’s SoftBank Group, to sell trademarks within the Japan market around the Yahoo brand and related tech infrastructure for approximately $1.6 billion.

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