Sex in Advertising Statistics | businessnewsdaily.com


aHR0cHM6Ly93d3cuYnVzaW5lc3MuY29tL2ltYWdlcy9jb250ZW50LzVlNS80NDNmZDVhMjE1ZWE2N2U4YjQ1NmEvMTUwMC0wLQ==Magazine ads featuring sex are on the rise, with the exception of two not-too-sexy industries.

  • Advertisers use sexual imagery to attract sales of products as diverse as perfume and cheeseburgers.
  • While using sexy ads might seem like a risky choice, studies show that it works.
  • Sex sells because it immediately grabs attention.
  • This article is for business owners and marketers considering various approaches to advertising that might catch the attention of their target audience.

Sex still sells: A study from the University of Georgia (UGA) looked at sexual ads that have appeared in magazines over the last 30 years and found that the numbers are going up.

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