So, what happens when you reach that goal? What happens when you publish a blog post for your business which goes viral overnight or your blog becomes a huge hit, reaching millions of people who then click and land on your website?
Do your phones starting ringing off the hook? Are you bombarded with sales, leads, orders, sign ups? Does your brand become a household name? Is your business front-page news?
Having created ‘viral content’ for businesses on a number of occasions, I can categorically (and unfortunately) say that the answer to all of those questions is no.