10 Ways to Improve Your Webinars | Businessnewsdaily.com

Web conferences or webinars are a great way to attract new customers, engage with existing ones, or provide training and insights to employees or clients. Making your Web conference engaging can be more challenging than it sounds, however.

The key, experts say, is making the most of your interactions and personalizing the webinar experience. Here are 10 suggestions for making the most of your Web conferences.

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6 Tips to Honing the Perfect Elevator Pitch | Allbusiness.com

An elevator pitch is a concise, carefully planned, and well-practiced description of your business that you could pitch to someone you meet in an “elevator.” Small business owners and managers should have an elevator pitch prepared to sell their products and services at any opportunity. A good elevator pitch should quickly grab the interest of the person you are talking to in the first couple of sentences. It should be short and show your passion and enthusiasm for what you are pitching. Typically, it should end by asking for an appointment or referral.

Follow these six tips to develop a strong, successful elevator pitch to attract customers wherever you might meet them:

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The Mobile Email App That Wants to Make Your PC Obsolete | WIRED

You know the feeling. You’re on a bus or sitting outside a coffee shop or walking down the street, reading and responding to email after email on your smartphone, and then you reach the point where your smartphone just doesn’t cut it. “I’ll deal with this when I get back to a real computer,” you tell yourself.

Javier Soltero wants to fix that. “There’s a category of email you simply don’t deal with on your phone,” says the 39-year-old engineer and serial entrepreneur, and with his new company, Acompli, a startup based in San Francisco, he aims to close this hole in your mobile life. The company offers a new kind of mobile email app designed to “get you closer to the actions and information you need.”

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Should You Let You Employees Work From Home? | Getentrepreneurial.com

In May 2013, the Trades Union Congress revealed that 13% more people in the United Kingdom were working from home than was the case five years previously. In the United States, the Telework Research Network revealed in February 2013 that one in five American workers were based at home for at least one day per week, and forecast a 63% increase in home working over the next five years. But is it a good idea to let staff work from home?

Reasons why home working may be good

Increased productivity

Many people who have worked from home have reported that they get a lot more done than if they were at work. At home, there are no distractions from work-related phone calls and interruptions from colleagues. At home, people can also control the heating or ventilation to their satisfaction.

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Instagram Ads Are Getting Instant Recall | Adweek

Instagram ads, just six months old and limited to a select group of 15 brands, are already showing promising results, according to exclusive data given to Adweek by the social photo-sharing site. Internal performance figures on ad partners Taco Bell, Ben & Jerry’s and Hollister provide a peek under the hood of how this platform will fare when it goes wide in late spring. More ads are on the way, thanks to Instagram’s $40 million megadeal with Omnicom.

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7 Baffling Office Mysteries, Solved by Science | Mashable

Mysteries aren’t exclusive to the Bermuda Triangle or the Loch Ness Monster. If you think about it, there are puzzling aspects of life we overlook each and every day. These mysteries can be found in even the most mundane of places — the office.

We delved into the science behind your home away from home. Why is it so hard to resist those free donuts? What’s the psychology behind the work crush? What’s the deal with coffee only staining your favorite mug at the level of the brew?

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