How to Use Twitter for Marketing | Business News Daily

November 2, 2018October 31, 2018 ~ knjohn ~ Leave a comment

All small businesses should have some sort of social media presence. The key is deciding what social media platforms are right for your business, and how to use the platforms to best market your products and services.

While Twitter isn’t the best social media platform for all businesses, for those that use it, it can be a powerful marketing and customer service tool. Business News Daily talked to small business owners and social media experts about how small businesses can market their brands on Twitter. Here are four tips.

How to Work Under Pressure so You Won’t Burn Yourself Out | Life Hack

November 1, 2018October 31, 2018 ~ knjohn ~ Leave a comment

The stress to perform above and beyond at work can have unwanted effects if not managed efficiently—especially when working in a high-pressure environment.

One of these effects is called burnout. Burnout can make you feel overwhelmed, exhausted, frustrated, unmotivated, and just plain done with your position. (Here’re more early signs of a burnout!)

Feeling burnt out at the office is the exact opposite of feeling happy and fulfilled in your work, and can lead to a huge dip in overall life satisfaction.

Why Buy 1 House In California When You Can Get 6 In Texas? | Forbes

October 31, 2018 ~ knjohn ~ Leave a comment

It’s becoming obvious, if it wasn’t already, that California real estate is uniquely expensive compared to the rest of the country. According to Zillow’s September index, the median price for a single-family home in the state — $549,000 — is high, but house prices are even higher in its four biggest cities:

Los Angeles: $898,949
San Diego: $848,500
San Jose: $1,099,990
San Francisco: $1,400,000

In the majority of major American cities, you’d pay less for a house. And in many, you could buy several houses for the cost of a single home in a California city.

10 Must-Read Email Newsletters for Small Business Owners | AllBusiness.com

October 31, 2018 ~ knjohn ~ Leave a comment

With the wealth of information the internet offers, there simply isn’t enough time to sort through all of it. Newsletters, however, can send you smart, targeted information and stories on the topics that are important to you, directly to your inbox.

When you’re running a small business, I know your time comes at a premium, and you can’t waste a moment searching for the best content—or by extension—the best newsletters. So here’s a list of 10 newsletters that are worth subscribing to—and maybe they’ll even inspire you to start sending out emails of your own.

Retargeting Ads for Small Business: The Basics | Small Business Trends

October 30, 2018October 29, 2018 ~ knjohn ~ Leave a comment

When a business is just starting out, the early, personal relationships result in the first customers, partners, and employees. The most successful companies in the world never lose sight of relationships as the foundation of their business.

You might not think of digital marketing for your business in relationship-building terms, but it’s an effective way to gain clarity on what your strategy should be.

Digital marketing can be intimidating for small business owners, rife with uncertainty over which platforms and tactics will deliver the best value. Coming up with a clear strategy seems like a never-ending puzzle.

OnePlus 6T Review: All of the Good Stuff, None of the Bad | Digital Trends

October 30, 2018October 29, 2018 ~ knjohn ~ Leave a comment

Like changing the clocks for daylight savings, the biannual OnePlus launch has become so regular that we almost take it for granted. Despite this clockwork-like frequency, we still find ourselves caught up in the hype and excitement — much of it generated by the masterful OnePlus marketing team — and full of anticipation for the new model.

This is the OnePlus 6T, and like previous T models it’s not a giant leap over the product it replaces. Does that mean our anticipation has been quelled? Has the seemingly endless wave of new OnePlus phones become so much that we’re now not all that bothered by a new one? It has to happen at some point, right? Well that day hasn’t come yet. The OnePlus 6T is so good, it doesn’t need the hype

Beijing office beats workday blues with running track, herb garden and “mini-mountain” | New Atlas

October 26, 2018October 25, 2018 ~ knjohn ~ Leave a comment

Perhaps going to work in the morning wouldn’t be such a drag if the workplace was designed by People’s Architecture Office (PAO). The firm is responsible for off-the-wall ideas like a pedal-powered RV and ventilation shaft dwelling, and has now revealed an unusual office complete with running track, garden and a seating area meant to resemble a mountainside.

The office serves as the new Beijing headquarters for the Leping Foundation, a non-profit. It measures 1,100 sq m (11,840 sq ft) and, most notably, includes a running track available to any employees who want to stretch their legs. Above it is a suspended planter full of greenery. Staff are encouraged to partake in the gardening, and its vegetables and herbs, as well as produce from other hydroponic gardens nearby, are harvested and prepared on-site for lunch each day in an open kitchen.

Make Your Restaurant Successful | The Startup Magazine

October 25, 2018October 24, 2018 ~ knjohn ~ Leave a comment

Starting a restaurant may seem like a huge leap of faith, but there are some very simple guidelines you can follow to make your restaurant a success. Food is a universal joy throughout most religions, cultures, and nations, so if you have the desire to work hard and create some amazing food then why not have a go? Below are some tips to starting a restaurant:

Design the Perfect Menu

Before you begin you need to decide on the type of food your restaurant is going to serve. You may decide that you want to serve healthy food or maybe you want to serve Indian food. A good idea would be to conduct some market research to find out what type of food the customers would like. Find out as much information as possible. For example, ask people about their favourite restaurant dishes, what foods they dislike, etc. You want to make sure that your restaurant appeals to the target audience, so market research can really help here. Most successful restaurants only offer a small selection of meals each day; this not only cuts down on the cost of food waste to the owner, but it also stops the customer feeling overwhelmed by the size of the menu.

Netflix Is Finally Canceling Shows. Good | WIRED

October 23, 2018October 22, 2018 ~ knjohn ~ Leave a comment

Orange Is the New Black’s sentence is up. Netflix announced this week that the show’s seventh season, hitting the streaming service next year, would be its last. After that, it’s dunzo. For many viewers, this is sad news—the inmates of Litchfield have been a part of the conversation for a long time now. But for everyone else, and for the future of TV broadly, it’s a move that’s long overdue

Survey Shows Founders Ignored by VCs Are Succeeding With Equity Crowdfunding | Entrepreneur

October 23, 2018October 22, 2018 ~ knjohn ~ Leave a comment

According to recent research done by Harvard Business School, women are less than 10 percent of the entrepreneurial and venture-capital labor pool, Hispanics have been around 2 percent and African Americans have been less than 1 percent.

Empowering entrepreneurial equality is just one of the many reasons Kendrick Nguyen started Republic, an equity crowdfunding platform. The Republic CEO believes equity crowdfunding can overcome many of the challenges women and minorities have historically faced when it comes to raising venture capital for their startups.