Amazon has unveiled generative AI technology to synthesize product reviews. This innovative approach will allow small business owners and customers to quickly gauge products without sifting through countless individual reviews to streamline online shopping experiences,
Amazon aims to feature a concise paragraph on the product details page, encapsulating the primary features and the collective sentiment gathered from customer reviews. This summarization aims to give readers an immediate grasp of recurring themes and insights from the reviews, negating the need to go through each one.
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