Having trained more than 1,500 insurance agents since 2013, I have learned that one of the best strategies to improve the outcome of sales is to improve an agent’s ability to have better sales conversations with their prospects. Simply put, the more significant our conversations are with prospects, both in building rapport, fact-finding, and presenting our opportunity, the more sales we are going to make.
In this article I’m going to share five of my favorite strategies for improving sales conversations with prospects that will help you improve trust and close more deals.