Roku could be in trouble. Competition from much bigger companies is coming to the streaming market, and investors are bailing out of Roku’s stock.
Shares of Roku (ROKU), after a huge run up this year, plunged nearly 20% Friday after an analyst issued an extremely gloomy report. Roku stock was up 1% on Monday. The stock has now lost a third of its value since Apple (AAPL) unveiled its streaming service, Apple TV+, would cost only $4.99 a month. Roku’s stock is about 40% below its all-time high on September 9.