I travel quite a bit, for both business and personal reasons, so I am exposed to many kinds of businesses across the U.S. I frequent small businesses but use large companies, as well.
With rising prices of goods and services, I expect the level of customer service to be high, as well. And it has become increasingly important to me.
In the past few weeks, I have experienced the worst customer service that I have in years— and it was from both small and large companies.
Do you have protocols for answering your phone, for greeting visitors, for trouble calls? If you don’t, you should. Some things don’t need to be left up in the air.
Whoever a potential customer interacts with first, establishes the impression of your company in that person’s mind.
Dispatches From The Front 