Essentially, the rumors of ethical misconduct all come back to an alleged “pay to play” tactic. Yelp is accused of offering to remove or downgrade negative reviews if the business in question purchases advertisements on the site.
Essentially, the rumors of ethical misconduct all come back to an alleged “pay to play” tactic. Yelp is accused of offering to remove or downgrade negative reviews if the business in question purchases advertisements on the site.