For years I have wondered what the value of Twitter is for sales and business. Everyone knows the indisputable value of LinkedIn for B2B sales, marketing, B2B prospecting, and entrepreneurs in general. But Twitter is finally gaining traction in B2B.This article shares some of the latest Twitter strategies, tactics, tools, and best practices.
The Twitter event was, by any measure, a sound representation of modern presidential debating–which inadvertently speaks volumes about how little substance there is in so-called “debates.” The sorry truth is that the constraint of 140 characters did not oversimplify the arguments put forth by these candidates at all.
“Smartphones and tablets are so much more mobile than laptops; the idea of someone pulling out a laptop in a store to check email, Facebook or prices — it’s very impractical,” said Sekar. “What we’re seeing with these mobile devices is it’s practical and enjoyable to do that.”
by the time Facebook reaches around 50% of the total population in a given country (plus or minus, depending on internet access rates in that country), growth generally slows to a halt, as we’ve noted before.
Fifteen years into the commercialization of the Internet, with people coming of age who don’t remember anything different, Davidson argues that we’re at the perfect moment to begin reimagining our institutions and developing practices to deal with the onslaught of information, the reality of constant connectedness, and the challenges of global collaboration.
…designer Dawn Simorangkir, who’d had the nerve to ask her to pay for some clothing she’d bought. For that, Love called her a “nasty, lying, hosebag thief,” among other things. Simorangkir sued for defamation. And now Love has shelled out a sweaty wad of cash to make the lawsuit go bye-bye.
The grand total: $430,000.
Posting on someone’s wall with a seven-line signature, mass-inviting people to every event (even if the event is local and the person is not even in the same country), to tagging people in articles that they are not even mentioned in just to get them to read it. There is a special vein in my forehead that you can clearly see when these things occur.
At first, these Promoted Tweets will only be seen on Twitter’s site, not through any client (including mobile clients like Twidroid and Tweetie as well as desktop clients like TweetDeck), and they’ll only be linked to search keywords. Use a mobile app, or use the Twitter site without searching, and you won’t see any ads–for now.
The Golden Rule of social networks is “you get what you give.” Writing updates that suit the medium will yield a stronger community and better conversations than just broadcasting one-to-many headlines.
Dispatches From The Front 