With more than 1 billion email users worldwide, businesses are realizing email marketing is no longer something they can go without. Instead of spending their time filling a consumer’s physical mailbox, businesses now target inboxes instead. Recent research shows that businesses are dedicating more money to email marketing than any other marketing strategy. From company newsletters to loyalty coupons, businesses are using email marketing in a variety of new ways to connect with their customers. For those just getting started with email marketing, there are a number of services that can provide the necessary software and tools to create and manage campaigns directly from your computer.
Tag: social media
ZNGA Zingered | ZeroHedge
Invest in a company that is nothing, has nothing, and makes nothing, on the hope that it turns into something. A sure thing.
– Ned Zeppelin, Zero Hedge comment
If Twitter was 100 People… | information is beautiful.net
Social Media Demystified | Remarx Media
Cara Stewart and Theresa Drieke of Remarx Media made a killer presentation about what social media is and also what it isn’t to our bi-monthly brown bag group. While this presentation isn’t quite as powerful without the voice over, it does give you some good grounding in the basics.
One of the things the presenters said that stuck with me was this: “With the speed that the social networking environment is changing, anyone who tells you there are an expert in field doesn’t get it, or is not being truthful.” With my experience with so called experts, all I can say is ‘Amen’.
The Seven Deadly Sins of Social Media | Fast Company
Posting on someone’s wall with a seven-line signature, mass-inviting people to every event (even if the event is local and the person is not even in the same country), to tagging people in articles that they are not even mentioned in just to get them to read it. There is a special vein in my forehead that you can clearly see when these things occur.
Merchants Push Sales Through Social Media – WSJ.com
After learning how to market themselves through tweets and status updates, some small companies are taking the next step: selling directly to consumers via social-networking sites.
Dispatches From The Front 