Polar has a new fitness-orientated smartwatch, and it’s not for the faint of heart. The Polar Vantage V2 is designed for hardcore fitness fanatics and athletes, with a massive range of in-depth features that will appeal to people whose lives revolve around exercise, but will baffle someone who reluctantly goes to the gym a couple of times a week.
The follow-up to the Polar Vantage V, the Vantage V2’s aluminum case is 21% lighter than the Vantage V at 52 grams, water-resistant to 100 meters, and comes in three colors: Black, green, or a cool grey-lime. The screen measures 1.2 inches and has a 240 x 240-pixel resolution, while the battery will last for 40 hours normally, or 100 hours with an extended battery mode active.
2014 was supposed to be “the year of wearable tech,” but four months in, it seems clear that it’s going to take some time for wearables to go mainstream. The majority of attention is being paid to smartbands and smartwatches, and new entries to the market keep coming. Google has announced their expansion outside of Glass with smartwatch Android Wear, Nissan has unveiled a watch concept that would pair wearable tech with the car industry, Disney has made headlines with their new smartbands for guests, even Will.i.am is developing a smartwatch. The competition to be the star of tech that lives on our wrists is intense, but so far it is unclear whether consumers—even tech-hungry Millennials— are going to embrace these innovations. Research suggests that one-third of those who have purchased wearable tech abandoned their devices after just six months of use, causing some to wonder if the “next big thing” in tech is a harder sell than brands previously suspected. One of the big issues of wristband and Glass technology is that currently it is very noticeable and not necessarily stylish. We wrote that wearable tech would have to be either beautiful or undetectable to be embraced by a broader audience than the techie crowd, and the makers of these devices are heeding the warning, with Google partnering with glasses-maker Luxxotica for more fashionable Glass frames, and Intel working with Opening Ceremony and Barneys New York to create a wristband that actually looks cool.
So what will the future of wearable tech actually look like?