Tag Archives: online sales

Ready to Get Back to Business? Now Is the Perfect Time to Up Your E-Commerce Game | AllBusiness.com

As many years as I’ve been out of school, September still feels like a time of renewal. An opportunity to start anew, to reinvent some aspect of your life or your business, to refocus on tasks that got forgotten in the heat and lazy days of summer.

This year has been tough for most of the country, with so many of us trying to live and work under safer-at-home policies. It’s been a rough year for retailers, in particular, with so many stores closed for months due to the coronavirus. In fact, eMarketer has adjusted its 2020 retail sales forecast from its original projection of a 2.8% sales increase to $5.6 trillion in total retail sales to a 10.5% sales decline to $4.9 trillion in sales.

But there is a brighter side to that forecast, and it’s e-commerce. Online sales are, according to eMarketer, expected to rise 18% this year to $710 billion. This represents 14.5% of total retail sales, which eMarketer says is “both an all-time high and the biggest share increase in a single year.”

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Seven Strategies I Use on Black Friday and Cyber Monday | The Simple Dollar

downloadI’ll be honest: since about 2009, I haven’t left the house on Black Friday. Instead, I usually sleep in after a long evening spent eating a big meal and having a few glasses of wine with family members. I do get up and check a few online sales, but I haven’t found anything in a brick-and-mortar store that makes it worthwhile to actually go out there and battle the crowds.

That doesn’t mean I don’t utilize the bargains on Black Friday and Cyber Monday. I usually do end up buying an item or two each year based on those sales though they have usually been online buys, but I have a very specific strategy that I use to make this work.

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How Much Do Music Artists Earn Online?

Recently, the UK government passed The Digital Economy Act which included many, perhaps draconian, measures to combat online music piracy (including withdrawing broadband access for persistent pirates).

Much was proclaimed about how these new laws would protect musicians and artists revenue and livelihoods.

But how much money do musicians really get paid in this new digital marketplace?

 

 

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Merchants Push Sales Through Social Media – WSJ.com

After learning how to market themselves through tweets and status updates, some small companies are taking the next step: selling directly to consumers via social-networking sites.

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