Tag: marketing strategy

How to Improve Your Digital Marketing Strategy Long-Term | The Startup Magazine

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You’ll already know you’ll need a digital marketing strategy to help bring in leads for your business. It’ll expand your brand awareness and help you generate more sales. This only happens when everything’s going as well as possible. That doesn’t always happen.

You could need to improve your digital marketing strategy to see better results. Countless businesses end up in this position. Getting through it doesn’t need to be complicated. Focusing on the right steps could make this more straightforward than you’d expect. Three of these could help quite a bit.

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Why You Need TikTok in Your Small Business | Small Business Trends

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When people ask where they can find me on social media, I say, everywhere except TikTok”. But now I realize that so many small business owners are using videos on TikTok (and you don’t need to know how to dance!) in their marketing strategy.

The growth of Tik Tok statistics as a social media platform are nothing short of amazing. According to Sprout Social:

  • TikTok has over 1 billion monthly active users. (This is similar to Instagram and Twitter only has 330 million per month.)

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How to Use Google Analytics | business.com

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Google Analytics can be incredibly useful in boosting your business and informing your marketing strategy. Here’s how to use it effectively.

Google Analytics is an incredibly useful tool for businesses of all sizes, but because of its many complicated terms and metrics, it can be difficult to understand. Use this guide to learn what Google Analytics is, to see how to set up a Google Analytics account and to familiarize yourself with some of the most important metrics and terms.

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Incorporating Tik Tok Into Your Marketing Strategy? | Getentrepreneurial.com

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So, it’s 2020 and you finally figured out using Facebook to market is a great plan. You may have even added Instagram, Twitter, and Snapchat. But, as is standard in the world of Social Media there is a new platform to understand. Enter TikTok.

What the Heck is TikTok?

TikTok is currently the fastest growing Social Media platform of the 2010’s.

TikTok is a video-sharing social networking service owned by ByteDance. It is used to create short lip-sync, comedy, and talent videos. (Wikipedia) The minimum age for a user is 13 years old. Users can sign up using Facebook, Instagram, Twitter or an email account.

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How to Connect With Your Audience on Social Media | business.com

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Here are some ways brands can build stronger connections online.

Social media has become an important part of every modern business’s marketing strategy. But coming up with relevant, interesting content to post is only half the battle. The other part is engaging with your followers to keep them coming back for more.

To help you with this task, we polled the members of the Young Entrepreneur Council to find out what brands need to remember when reaching out or engaging with their audience on social media. The YEC is an invite-only organization that is comprised of young entrepreneurs that represent nearly every industry, generate billions of dollars in revenue each year and have created tens of thousands of jobs.

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What is Holistic Marketing and Should Your Small Business Use It? | Small Business Trends

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Holistic marketing refers to a marketing strategy that considers the whole of a business. And all the different marketing channels as a system. Under a this approach, a business with different departments comes together. As a result, departments collaborate in interconnected marketing activities.

Holistic marketing creates a united and positive business image. So it encourages customers to purchase a business’s products or services rather than going to a competitor.

Do you own a small business or are you thinking about starting one. Then this strategy can increase efficiency and provide opportunities for growth.

Take a look what holistic marketing is. And decide whether your small business should use it.

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5 Online Marketing Funnels You Probably Aren’t Using (But Should) | AllBusiness.com

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An online marketing funnel is a marketing strategy for companies to get a consistent stream of new leads or sales from their website. Most online entrepreneurs should have at least one type of lead or sales funnel in place. However, there are several types of marketing funnels that many online entrepreneurs and business owners are not using.

Here we will go over five online marketing funnels you may not be using right now, but should.

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Secrets to Creating Your Own Profitable, Sustainable, Successful Business | Getentrepreneurial.com

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Growing a successful business is something every entrepreneur and business owner aspires to. So why do so few actually succeed and experience business success?

Having worked closely with very successful business owners and entrepreneurs, and having built my own successful business, I’m here to tell you it isn’t easy.

True success comes from two things: Knowing the business and/or marketing strategy that’s perfect for you, and mastering your inner blocks and mindset.

Both are easier said than done.

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4 Questions You Must Answer to Develop Your Marketing Strategy | Duct Tape Marketing

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Developing a marketing strategy for your business can be tough, especially if you don’t know where to start or what to focus on. I’ve found that if I get stuck while putting together my own strategy, or a marketing strategy for clients, I just need to refer back to the four questions below to help guide the way. I hope they help you get started down the right path as well.

Why do you do what you do?

I know I’m not the first person in business to discuss the value of identifying why it is you do what you do, but here are my thoughts nonetheless.

When I talk about the “why,” I mean your personal “why.” How are you trying to change the world? What wrong are you trying to make right? What gaps are you filling?

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Email Marketing – A Small Business Guide |BusinessNewsDaily

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With more than 1 billion email users worldwide, businesses are realizing email marketing is no longer something they can go without. Instead of spending their time filling a consumer’s physical mailbox, businesses now target inboxes instead. Recent research shows that businesses are dedicating more money to email marketing than any other marketing strategy. From company newsletters to loyalty coupons, businesses are using email marketing in a variety of new ways to connect with their customers. For those just getting started with email marketing, there are a number of services that can provide the necessary software and tools to create and manage campaigns directly from your computer.

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