Apple is the only major name in the world of Big Tech that hasn’t made its ambitious AI plans public yet. But that will change in a few weeks, with a focus on reimagining the iPhone experience. Bloomberg, citing internal sources, has detailed how Apple plans to integrate generative AI experiences with iOS 18, the next major build of its iPhone operating system.
The company plans to push new AI-powered capabilities not just in such in-house apps as Safari and Maps, but also in experiences like the notification system and a supercharged Spotlight search. Notably, Apple will push the bulk of AI processing to the iPhone’s silicon, and only a minor portion of it will be pushed to the cloud.








