How Small Businesses Can Stay Connected With Their Customers | The Startup Magazine

Running a small business means that you’re always going to be juggling responsibilities. You have to focus on sales, marketing operations, and customer service. All of this within the same day. In the middle of all of that, staying consistent and connected with your customers can easily find itself far down on your priority list.

However, regular customer communication is one of the most important things that will drive long-term growth for your small business. When you stay visible and accessible, your customers will remember you, and remembrance means they return.

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Top 6 Ways to Communicate with Your Customers | Small Business Trends

Companies communicate with their customers in so many ways these days. They send email, surveys, post information on social media and their websites, call, chat, or text them. Not all of these forms of business communication are welcomed by the customer when they happen or are even effective. What is critical to their success is for each company to actually find how customers want to communicate with them and how to keep track of it all.

How Do Your Customers Prefer to Communicate?

Effective business communication methods can change by industry, customer segment, or issue. Here is a place to start to determine what is best for your set of customers and how to analyze these interactions:

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3 Things To Tell Every Customer |Small Biz Trends

Your customer’s or prospect’s attention is extremely important to your business.  Let’s look at three statements you should be making and backing up to your customers.

Must Have Customer Communication

1. We Want Your Feedback

At the end of any purchase, project or service with your customer, let them know you want to understand how the customer experience was for them. While it’s great to use many different methods to get your customer’s thoughts post-sale, you will get more feedback by personally letting them know you care about it and want it.

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