In a very significant transaction for the Inland Empire, Superior Quality Foods — the Ontario-based maker of ‘Better than Bouillon’ and other products — was sold to Southeaster Mills. The deal was handled by Randy Krauthamer of MRC Worldwide. ‘Better the Bouillon’ is the #2 bouillon in traditional US grocery stores and #1 in organic-oriented stores. SQF’s other products are sold to leading branded and private label food manufacturers who use the firm’s products in frozen entrees and soups.
Tag: business
Brand Makeovers: 3 Lessons in Reinvention – Reinventing Your Brand | Entrepreneur.com
“You need a brand makeover when the marketplace tells you so directly: Sales are slowing and market share is shrinking,” Adamson says. “But it’s often too late to change things when they are really off. You have to catch it just at the tipping point when things are going great, but the increases are diminishing and momentum is giving out.”
Showdown At The Web Corral: Convincing Your Boss to Fix a Hideous Website | Fast Company
Q: I work for a nonprofit with a hideous website. Hideous in the sense that the copy is generic and bland and filled with jargon. Supremely unsticky, in other words. Some of my colleagues and I have lobbied to change it but, whenever we suggest new copy, our executive director inevitably waters it down until it sounds like what we’ve already got. What can we do to convince her to stick-ify our site? – Stickless in Seattle
2009 World’s Most Ethical Companies | Ethishpere Magazine
2009 World’s Most Ethical Companies | Ethishpere Magazine
Just when you thought you needed to abandon hope, something like this comes along. Check out the performance of ethical companies vs. the S&P 500. Quite cool. Read Article
Dispatches From The Front 