10 Perks Your Small Business Can Afford | Inc.com

Perks that make your employees happy don’t have to cost an arm and a leg– really.

A happy, engaged workforce is a high performing workforce. When you hear of companies like SAP that offers onsite putting greens or Google, which offers onsite everything, you probably think, “We have 25 employees and cannot compete on that level. And where would we put a putting green anyway?”

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Excessive Tea Consumption Causes Unusual Bone Disease | LiveScience

A 47-year-old Michigan woman developed a bone disease rarely seen in the U.S. after she drank a pitcher of tea made from at least 100 tea bags daily, for 17 years, researchers report.

The Detroit woman visited the doctor after experiencing pain in her lower back, arms, legs and hips for five years.X-rays revealed areas of very dense bone on the spinal vertebrae and calcifications of ligaments in her arm, said study researcher Dr. Sudhaker D. Rao, a physician at Henry Ford Hospital who specializes in endocrinology and bone and mineral metabolism.

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The Glamour Women Of The Year Awards -The Power Of Female Millennials | Ypulse.com

Youth Advisory Board member Alexis, attended the Glamour Women of the Year Awards earlier this week. She discusses how inspiring the awards ceremony was in honoring women of all ages, across all fields, and in particular, the Millennial women who have made a difference this year. She explains what stood out below and how women are changing the world.

On Monday night, I had the opportunity to attend Glamour’s 22nd Women of the Year Awards. The event took place at Carnegie Hall and was filled with influential people from all over the community, most of whom were women, including many Millennials! As a Millennial woman myself, I was extremely inspired by each of the winner’s speeches and how these individuals are shaping the world.

Ten awards were given to outstanding women who have exhibited some sort of achievement or contributed to a cause they are passionate about.

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3 Ways to Survive the Coming Social Bust | SmallBusinessNewz

Compared to the last boom/bust technology cycle that culminated with the dot com crash of 2000, the social-era combatants are in an even more precarious position. Back then, the engine of the expansion was e-commerce, which at least generated revenue (although clearly not at ROI sufficient to save Pets.com, Webvan.com, Boo.com and legions of other online ghosts). Last time, success and failure was driven as much by expense control as revenue generation, and the huge influx of public market financing through IPOs allowed start-up companies to essentially trade dollars back and forth in a giant shell game.

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15 Ways to Get to Know Your Target Audience – scribit.com

crowdOne of the biggest factors impacting the success of your marketing is how well your audience relates to your content. If your audience feels that you understand their needs and can help them, they will be more likely to respond to your calls to action. If your content isn’t relevant, they will tune your messages out.

But how exactly do you get to know your target audience? Understanding their pains, needs and wants can be challenging … especially if you spend all day running from meeting to meeting and crisis to crisis.

Here are 15 ways to get to know your audience:

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You’re Not Doing It Right – Indulge in Cheap Insurance!

 

Cheap

What are the advertisers trying to say here? You’ll be happy while your house is burning because you have cheap insurance? That’s some good insurance, right there. Either that or the garage was full of marijuana and it took them a while to escape.

I mean, nothing says ‘photo opportunity’ like all of your worldly possessions going up in a house fire.

Spearphishing: The dirty email trick favored by the nastiest hackers – Technology on NBCNews.com

speargun_euro2You probably know to watch out for phishing attempts — broad, massive email efforts to get you to hand over personal financial information like a credit card number or to click on a website link that could allow malware to steal information from your computer. Theyre usually riddled with spelling errors and terrible formatting. Spearphishing is subtler, because its aimed at intelligence gathering. It “often takes the form of key personnel inside an organization being emailed a malicious file,” Graham Cluley of Sophos Security told NBC News Tuesday.

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The Anarchist Soccer Mom: Thinking the Unthinkable

I am sharing this story because I am Adam Lanza’s mother. I am Dylan Klebold’s and Eric Harris’s mother. I am James Holmes’s mother. I am Jared Loughner’s mother. I am Seung-Hui Cho’s mother. And these boys—and their mothers—need help. In the wake of another horrific national tragedy, it’s easy to talk about guns. But it’s time to talk about mental illness.

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