Getting positive mentions of your business, products, people and events in the publications that your ideal clients consume is an essential part of what I call the lead generation trio, advertising and referrals being the other members.
Category: Tools and Information
The SBA Doesn’t Loan Money | Lydia Mehit
Q. Should I get a loan from the SBA?
A. You can’t get a loan from the SBA, but you can get a SBA loan guarantee. Come again?
Well, first off, the SBA does not loan money, so you can’t get a loan from the SBA.
The SBA guarantees a large portion of the loan made by the bank. This means you have to negotiate two sets of paperwork and get two approvals before you get funded.
Q. What is the benefit of a SBA loan guarantee?
A. An SBA guarantee gives the bank the opportunity to fund a loan that doesn’t meet their commercial requirements. The SBA guarantees the bank will receive their funds even if the borrower, you, defaults on the loan. The guarantees range from 50 to 90% of the loan amount.
Dads less likely to die of heart problems | msnbc.com
Dads are less likely to die of heart disease than men who’ve never had kids, a study out Monday found, raising new questions about a possible biological link between male infertility and overall health.
As a dad myself, I thought the exact opposite was true. – Ed.
Build an LED Display That Responds To Music | Wired.com
On a budget and need a little something to spice up the party room? Too classy for a disco ball and miss your raver days? Fear not. If you can solder and have just a couple of hours, you can have your own mountable flashing light display that will follow the beat of your music.
How to Become a Millionaire – The Top 5 Tips
Becoming a millionaire isn’t all that difficult and there are countless ways to achieve that milestone. Some people do it through real estate, others start their own business, while some simply get lucky by winning the lottery or winning big on a game show. What is even more interesting is that you don’t have to be wealthy to begin with nor do you have to earn six figures to reach this goal.
Aeroponic Home Air Filters – Toxin-Absorbing Plants | trendhunter.com
Paul Thomas’ ‘Breathe Easy’ is an aeroponic air filter of sorts. It’s a wall-mounted growing system that is filled with toxin-absorbing plants that will naturally purify the air inside your home. A translucent gel-like nutrient substrate keeps the plants rooted without using soil.
Infographic Of The Day: Why Should You Care About Typography? | Co. Design
There’s also the very keen nugget of wisdom that 95% of graphic design is actually typography.
3 Ways To Wow Your Audience With A Killer Live Presentation | Fast Company
Four years later, with more than 120 keynote speeches under my belt to audiences ranging from 30 to 3,000 people, I truly love delivering a presentation. Here are three things that helped me find my strength on stage.
Einstein on Wall Street, Time-Money Continuum | Bloomberg
Some economists and philosophers have even argued that in cases of environmental preservation 0 percent is the only ethically defensible number. That is, no discounting at all. But this debate over percentages may actually be a distraction from a more serious problem with the formulas used in discounting.
Your Business Card Is A Billboard For Your Brand–What Does Yours Say? | Fast Company
We live in a super-cluttered world where no one has time for anything. We’re bombarded with text messages, TV commercials, billboards, and online ads, and so companies need to know what they stand for. It’s a fact that you cannot remember more than three television commercials in a row, let alone recall the design of your average business card unless they manage to rise above the cacophony and stand out in a way that’s completely relevant.
Dispatches From The Front 