Lyft surges to the top 10 on Apple’s App Store following the #DeleteUber campaign | TechCrunch

January 30, 2017 ~ knjohn ~ Leave a comment

Lyft’s app has surged in the App Store thanks to the “Delete Uber” campaign which took place via social media over the weekend. People were angry that Uber appeared to be taking advantage of a taxi strike at JFK in order to promote its car-hailing service. The company had tweeted that surge pricing at JFK had been switched off, shortly after the NY Taxi Workers Alliance called for a stop on pickups at the airport in response to what they said was the “inhumane, unconstitutional ban of Muslim refugees and travelers.”

The Taxi Workers Alliance had asked all drivers, Uber included, to not pick up at JFK on Saturday, January 28th from 6 PM to 7 PM as a means of protesting Trump’s immigration and refugee ban.

“We cannot be silent. We go to work to welcome people to a land that once welcomed us,” the taxi union had written on Twitter.

Yes, there’s going to be a Ferrari Land and it’s everything you imagined | Mashable

January 27, 2017 ~ knjohn ~ Leave a comment

Ferrari Land — it might sound like fantasy but pretty soon it will be a full-blown theme park packed full of mini Ferraris and some of the fastest rides in Europe.

A maze of super-speed rides in the Italian car company’s signature red, Ferrari Land will open at the PortAventura amusement park in Spain on April 7. While there’s already a Ferrari World in Dubai, this is the first park of its kind in Europe.

Why Other People Wreck Brainstorms (And How To Stop Them) | Fast Company

January 27, 2017 ~ knjohn ~ Leave a comment

You’re probably brainstorming all wrong. Chances are you’re using some form of the rules that were initially devised by the adman Alex Osborn that started in the 1950s. His process sounds intuitively reasonable: Get a bunch of people together. Have them throw out ideas without worrying about constraints. Don’t criticize the ideas, just build on them. Don’t worry about how strange the ideas are, just come up with as many as you can.

The problem with these rules for brainstorming is simple: They frankly don’t work. We know now a good deal more about human psychology and brain science than Osborn did, but we’re still brainstorming as though we don’t. Many studies over the years have actually documented a productivity loss from his method of brainstorming. Groups that follow Osborn’s rules come up with fewer ideas—and fewer good ideas—than the same number of people working alone.

Meet Li-Fi: Internet Using LED Light Waves | Bloomberg

January 26, 2017 ~ knjohn ~ Leave a comment

Wi-Fi networks dependent on radio waves are growing more congested all the time—and can’t be used everywhere—so various researchers and companies are betting light waves from LED lamps and overheads can also stream data and connect people to the internet. So-called Li-Fi technology, which uses a much more abundant slice of the wireless spectrum, is also more energy-efficient than Wi-Fi, though for now people need a special USB drive to use it. Light waves can’t pass through walls like radio waves do, but that also makes the networks more secure. A group from the world’s largest technical association, IEEE, will have draft standards for Li-Fi ready by yearend for companies that want to commercialize the technology, says its chairman, Bob Heile.

Moodo is an IoT Scent Mixer That Lets you Customize Your Home’s Fragrance from Your Phone | CoolBusinessIdeas.com

January 25, 2017 ~ knjohn ~ Leave a comment

Moodo, a customizable IoT scent mixing system, launching to complete the expanding smart home market. Designed to let users create a multitude of customizable fragrances, this IoT device offers complete control over all aspects of fragrance and personalization, straight from your smartphone. The company is now launching a crowdfunding campaign on Kickstarter in order to mass manufacture Moodo

Ten Simple Ideas to Deal With The Reality That Most Marketing Work Is Boring as Hell | marketingforhippies.com

January 25, 2017 ~ knjohn ~ Leave a comment

Here’s the truth: most of marketing your business is boring.

It’s the tedious making lists of people to contact.

It’s pre-writing emails.

It’s scheduling things out and making plans.

It’s rewriting headlines. It’s editing eBooks (dear God… the editing).

It’s doing all of those things when, frankly, you’d rather be having beers with friends or watching Netflix – House of Cards, amiright?).

99% of the work of marketing is not clicking send on the email or publishing the sales page. I think it’s why so many people do so poorly. It’s boring. It’s avoidable and, so, it is avoided.

What can be done about this?

Get Rich Today by Teaching with Danny Iny | Duct Tape Marketing

January 25, 2017 ~ knjohn ~ Leave a comment

Teaching is the new selling – has been for about ten years now.

But, something has changed in the last year or two. Used to be that people could place some information online and as long as that info was useful, they were teaching.

Today the bar has been raised and it’s no longer enough to teach, today you must educate and produce results. I believe you are going to see many more courses that include a consulting component and a focus on doing, beyond learning.

Seeing Through Walls Is the Least Cool Thing This Tech Does | Entrepreneur

January 24, 2017 ~ knjohn ~ Leave a comment

With an HTC Vive strapped to my head, I looked toward a wall in the hotel room and saw a person-shaped image. Back in reality, a Vayyar employee was stepping side to side in the bathroom. I was able to track his movements from the other room.

To put it bluntly, I was seeing through walls.

Out of all the things I saw at CES, Vayyar’s technology may be the most impactful. The Israeli company’s sensors use radio frequency signals to create 3-D scans. As the electromagnetic waves bounce off an object, it creates the data for the sensor.

4 Common Mistakes to Avoid While Offering Coupon Codes | Life Hack

January 24, 2017 ~ knjohn ~ Leave a comment

The coupon codes are an excellent tool for the business, and that is why almost every company is using them. Promo codes for shopping help in bringing new customers and make them loyal. But it is important to use these coupons carefully because if you use this tool, incorrectly it can cost you a lot. It can set back your business, and you could lose some serious money. That is why is essential that you consider the advantages and disadvantages of these coupons before you using them.

Some mistakes are pretty standard. It is important to avoid then if you want to benefit from these coupons. Here are some of the common mistakes that you should avoid at all costs while creating the coupon codes.