Aravind Srinivas, co-founder and CEO of Perplexity (now valued at $14 billion), says his secret to success is not launching — but living — with the constant fear that your idea will be copied by Big Tech. This fear becomes fuel for relentless innovation, urgency, and building unique defensibility.
Core Insights & Impact
1. Normalize the Fear of Being Copied
Mindset: Accept that if your product becomes a hit, competitors—especially large, resource-rich incumbents—will copy it.
Impact: Instead of paralysis, this mindset shifts fear into a strategic advantage, prompting continuous iteration and improvement.
Dispatches From The Front 