Sometimes, it can seem like your brain is teeming with thousands of ‘useless’ ideas that you do not actually need at the time. But, when you are asked to come up with an innovative business idea – whether as part of a marketing campaign for your current business or because you want to create a new, niche business from scratch – it can feel like the fount of your creativity has run dry. No need to panic, however: just use one of these five easy techniques for stimulating those creative juices.