The holiday shopping season is the retail industry’s busiest time of year. However, not all holiday shopping is done at big box stores: Small business owners also anticipate this time of year as bringing in serious revenue. Small Business Saturday (Nov. 26, 2016) encourages consumers to shop local, and is a great opportunity to the small retailers to increase their profits for the year.
Founded by American Express in 2010, Small Business Saturday is an annual shopping day supporting the independently owned businesses that help create jobs and help make local economies thrive. According to a press release, small businesses will be offered new resources for a successful holiday shopping season.