Bas van Abel wanted a phone that worked well enough, but avoided the conflict mineral issues and harsh working practices built into mainstream devices. So two years ago, he created the Fairphone, a phone that would be adequate in its functionality but exemplary in its supply chain.
Since we last spoke to him, he seems to have succeeded. The Dutch company has sold 60,000 units and established a string of direct and traceable relationships with mineral suppliers around the world. Now it’s launching a wholly new version, one that considers not only the phone’s pre-life but its longevity and afterlife as well.
As you can imagine, building a phone from scratch isn’t easy, especially when you have ethical expectations. “We had a lot of people expecting us to kind of create world peace at the same time as making a phone,” Van Abel says. “I felt a little bipolar. Sometimes I felt like dying. At other times, I felt on top of the world.”
Dispatches From The Front 