You might need to act soon to keep accessing your X account.
Elon Musk’s website, formerly known as Twitter, quietly announced it was killing off the old Twitter.com domain. That means the company is requiring users who use a hardware security key or passkey to re-enroll; otherwise, they will be locked out of their account.
X’s safety account posted a statement alerting folks to the change. It read:
This month, Threads announced that it reached 400 million monthly active users — nearly as many as X (née Twitter). That’s almost half a billion people.
Threads is the Big Bang Theory of social media. Bland, boring, largely unoffensive, and somehow, it was the most popular show on television for years. Game of Thrones got the cultural and critical attention, but Old Sheldon retained a steady audience of nearly the same size. At any given time, “Twitter” and “X” are searched somewhere between 12 and 30 times more than “Threads” on Google, according to the search engine’s Trends data. Threads is a popular platform without much of an identity. And maybe that’s a good thing: X’s cultural relevance is inseparable from the constant churn of Elon Musk drama, just like how Game of Thrones’ cultural legacy is forever tied to its spectacularly bad final season.
X has launched its new Video Tab. It’s a feature designed to enhance video discovery and engagement for users in the U.S. The update introduces a full-screen, immersive video experience, allowing audiences to explore trending content, top creators, and live events in a centralized feed.
The new Video Tab, accessible through the play button icon in the navigation bar, offers users a curated selection of recommended videos covering sports, entertainment, news, and viral trends. The feature aims to integrate seamlessly with X’s real-time content model, making video more accessible and engaging.
“The Video Tab makes it easy for the best creators to tap into the hottest platform in the world,” said Linda Yaccarino, CEO of X. “X is where the cultural conversation is happening. If you’re not on X, you’re out of the loop.”
Social networking startup Bluesky continues to benefit from X’s shutdown in Brazil having now added over 2 million new users over the past four days, up from just half a million as of Friday. This rapid growth led some users to encounter the occasional error that would state there were “Not Enough Resources” to handle requests, as Bluesky engineers scrambled to keep the servers stable under the influx of new sign-ups.
As new users downloaded the app, Bluesky jumped to becoming the app to No. 1 in Brazil over the weekend, ahead of Meta’s X competitor, Instagram Threads. According to app intelligence firm Appfigures, Bluesky’s total downloads soared by 10,584% this weekend compared to last, and its downloads in Brazil were up by a whopping 1,018,952%. The growth seems to be having a halo effect, as downloads outside Brazil also rose by 584%, the firm noted. In part, this is due to Bluesky receiving downloads in 22 countries where it had barely seen any traction before.
Elon Musk has voiced his love for video games like Elden Ring in the past. But there’s one extremely popular game that Musk isn’t a fan of: Grand Theft Auto.
“Tried, but didn’t like doing crime,” Musk said in a reply to an X employee who said they had never played a GTA game before. “GTA5 required shooting police officers in the opening scene. Just couldn’t do it.”
GTA is a work of fiction – a video game – and playing it does not mean you are actually doing crime or shooting police officers. But Musk is entitled to his opinion. And GTA was certainly a big topic of conversation on Monday, after the trailer for GTA 6 leaked on Musk’s social media platform a day before it was supposed to launch.
X, the Elon Musk-owned platform formerly known as Twitter, has begun serving its users with a weird new ad format and it’s one of the company’s least transparent products yet.
The rollout of these ads also provides the public with a hint regarding just how much the company is struggling to attract advertisers.
Multiple X users have reached out to Mashable over the past few days to report seeing a new type of ad in their For You feed that they had not previously come across on the platform. These new X ads don’t allow users to like or retweet the ad posts. In fact, the new ad format also doesn’t disclose who is behind the ad or that it is even an advertisement at all.
Elon Musk has a new idea on how to make X…better?
As first reported by Fortune, and then confirmed by Musk himself, Twitter’s owner plans to strip headlines from news articles shared on X (ex-Twitter).
Right now, links to news articles are displayed as “Cards,” consisting of an image, a link, a headline, and a summary of the article, which doesn’t count against X’s post-character limits. If Musk goes through with his idea, links to news articles would be stripped from all text, leaving just the lead image and the URL as the links to the actual article.
Of course, the user sharing the news article will be able to fill in the blanks themselves in the tweet, though it’s definitely not certain that they will do so.
Twitter has removed the iconic bird logo and adopted ‘X’ as its official logo. This move comes after Elon Musk announced the change over the weekend. The change is already live on the website.
Notably, Musk tweeted that x.com now also redirects to twitter.com. In the post, Musk also called this an “interim” logo, so we might see another logo change in the future.
The social network might not stop at just replacing the logo. Musk said the company will eventually “bid adieu to the Twitter brand and, gradually, all the birds.”
Late Sunday, Musk changed his profile picture to the new Twitter logo. Twitter’s official account @Twitter has also changed its name and display picture to the new X logo.
Dispatches From The Front 