I never considered the importance of app accessibility until I found myself struggling to zoom in on every app I was using. Whether I was reading the fine print in my banking app or verifying my identity for a flight, the lack of accessible design was a constant frustration.
This personal experience reassured me of the critical nature of user interface and user experience. I started investigating how we can improve our customers’ journeys during the identity verification process.
Mobile applications now allow users to check in for a flight, access a bank account, apply for a visa, and much more. The user interface (UI) and user experience (UX) determine the smoothness of these processes.
Although UI and UX are crucial, they still need improvement, especially in identity verification. Enhancing these aspects is essential for businesses aiming to optimize user experience and operational efficiency