Do you want to sell your products or your work for free? I’m sure you don’t. But it happens all the time. Customers want what you have to sell and pay you nothing for it. What should you do when customers want your work for free?
Be ready with a response. This recently happened to a client of mine. My client prepares very well for prospect meetings. He uses some expensive business analytic tools to generate reports about their business. Prospects are very impressed to learn the breadth of his knowledge about their business.
