You have your business idea, maybe even a rough framework in mind as to how you want to bring that idea to life. The time is now. Sit down and really understand what you want to achieve and how exactly you plan on reaching your goals. Without this initial phase of self-reflection and objective setting, you’re almost stepping out in a foreign city without a map – you may speak the language, meaning you may already know the sector you are launching in, but that doesn’t necessarily mean you will get to your end destination, on time or in the form you desire.

Not sure where to start? We’ve taken a look at how to evaluate a few macro areas that may influence the success of your business, and how you launch it. It is by no means exhaustive, but can give you a good foundation to get going.

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