Google Antitrust Trial: What Small Business Owners Need to Know | Small Business Trends

September 14, 2023September 12, 2023 ~ knjohn ~ Leave a comment

In what’s being termed as the most significant US antitrust trial in decades, Google’s dominance over internet search is under scrutiny.

This development could bring forth changes that impact every facet of the digital landscape, especially for small business owners who rely on search engines to drive traffic and sales.

Google Antitrust Trial Begins

Search Engine Landscape Might Change

Google’s search engine, which processes billions of queries daily, is at the heart of this lawsuit. Should Google lose the trial, it could reshape how search engine operations function. This could influence where and how businesses advertise and may affect search visibility for many.

Cheat Sheet for Mastering Google My Business | Small Business Trends

July 22, 2019July 21, 2019 ~ knjohn ~ Leave a comment

According to a study from Go-Globe, 18 percent of local searches lead to a sale within one day. And what do people normally use to search? That’s right — Google. So if you want people to find your local business in their searches, you need to make your business really easy to find on Google.

Google My Business is the search engine’s local business listing platform. You can create a profile that pops up right in the search page so people don’t even have to visit your website to get the information they need to visit you, including your address, phone number and hours of operation.