Tag Archives: online streaming service

Paramount+ Adds 1 Million Subscribers In Single Week | Digital Trends

Looks like the streaming adage of “new content drives subscribers” is true. Paramount+ announced that it’s had its “most successful week ever,” adding more than 1 million new subscribers, as well as setting a new record for total sign-ups since the streaming service rebranded from CBS All Access in March 2021.

While owner ViacomCBS doesn’t break out specific subscription numbers, we can put things into a little bit of context. Globally, ViacomCBS added 4.3 million subscribers in the third quarter of 2021 for a total of 47 million. So more than a million new subscribers in a single week is a big deal.

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Netflix remains the streaming giant, but they’ve got competition | Mashable

While Netflix remains the giant in the world of over-the-top (OTT) streaming, other services are staking their own claims to the landscape.

According to a new report by comScore, more than half of America’s wi-fi connected homes have at least one OTT streaming service (streaming services that don’t require an additional cable subscription). The dominant service, in a whopping 75 percent of those homes, is Netflix—presumably because no one wanted to miss out on Stranger Things.

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The Great TV Unbundling Has Begun. But Be Careful What You Wish For | WIRED

The distant dream of a la carte television has never seemed closer to reality. On Thursday, just a day after HBO said it would launch a new online streaming service that doesn’t require a cable TV subscription, CBS announced the launch of CBS All Access, a service will let users watch unlimited CBS content, including some live television, on multiple devices for just $5.99 a month.

It’s still too early to proclaim the death of the traditional cable TV bundle. And yet, the two announcements signal a drastic shift in the way both cable companies and networks—so often adversaries of internet TV services like Netflix and Aereo—now view the changing television landscape. Tech savvy consumers and cord cutters have been urging these companies to unhinge themselves from the traditional cable package for years. But now that they are, the question is: are consumers really ready for it?

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