Even if you’ve got a team of experts on board, your business is still vulnerable to project plateaus. Hiring the right balance of initiators and sceptics will help keep innovation moving.
When it comes to recruitment, hiring for experience seems like the safest best. But in his book Making Ideas Happen, Behance founder Scott Belsky explains that pros are only a part of a professional dream team. Even if you’ve got experts on board, your business is still vulnerable to project plateau – that dread halfway point at which initial drive has dwindled, the good ideas have been spent, and your league of experts is turning the key in the ignition without moving the project forward.
Dispatches From The Front 