Reeling from weeks of multiple public relations crises, Uber on Tuesday successfully changed the topic when it revealed its ambitions to use electrically-propelled flying vehicles to transport riders to their neighboring cities quickly and cheaply as soon as 2020.
Through this effort, which is called the Uber Elevate Network, the company envisions scenarios wherein commuters could fly from San Francisco to San Jose in just 15 minutes at the same kind of pricing they pay now for UberX rides of similar duration. Ultimately, the company hopes to reduce the pricing further by using autonomous flying vehicles.
Dispatches From The Front 