According to the report, the auto giant’s marketing executives “determined their paid ads had little impact on consumers.”
…$100 BN valuation….hmm…-Ed.
Tag: Facebook
Fabian Stelzer Uses Neuroscience To Make Your Website Stickier | Fast Company
5 seconds.
That’s about how long I have to capture your attention on this website and convince you to stick around.
Anti-Social Media: “Take This Lollipop” Is Your Facebook Profile Through A Psychopath’s Eyes | Fast Company
As the mystery man’s dirty fingernails pound against the keys, it becomes clear what’s on the screen: a Facebook profile. Not just any profile, though; it’s the viewer’s very own. The interactivity is seamless; the stalker’s reflection is clearly visible, glaring off the pictures on the screen. As the creepy erstwhile James Bond scrolls along, becoming increasingly agitated with what he sees, users will recognize their old status updates and messages from friends.
I did this and it’s the single most creepy thing I’ve seen on the internet. – Ed.
Who’s following you on Twitter or Facebook? Maybe CIA’s ‘vengeful librarians’ | The Washington Post
“But within an hour, it was all surging out on Twitter and Facebook,” the deputy director said. The CIA homed in on 12 to 15 users who tweeted situation reports and cellphone photos of demonstrations
Facebook Forms a PAC [Updated] — Daily Intel
Because Facebook doesn’t have enough influence already, the company has decided to form a political action committee.
Adam Lisagor Is The Quietest Pitchman | Fast Company
“It’s the Internet, not TV, so you could take all the time in the world. That doesn’t mean you should. Put extra thought into how to explain yourself in the simplest way, show us you’re mindful of our time, and we’ll love you for it.”
To Spread Your Brand On Facebook, Don’t Target Your Fans–Target Their Friends | Fast Company
Facebook and ComScore have teamed up for a new service, Social Essentials. It offers unprecedented insights into the influence of brands on social media, complete with detailed credit card behavior, and findings suggest it’s not really your brand’s fans you need to worry about–it’s their friends.
Brains And Bots Deep Inside Yahoo’s CORE Grab A Billion Clicks | Fast Company
The company started work on a powerful personalization algorithm four years ago. Now it’s paying dividends. The system generates 45,000 totally unique versions of the Today module every five minutes. (All five screenshots in this post were taken within minutes of each other, using different Yahoo accounts.)
Google’s Success May Mark The End Of Everything Else | Fast Company
Unless Google slips up somewhere, the races will eventually be for second place. First place will be locked down by the big G.
Mobile devices overtake computers on Wi-Fi networks | Tech News and Analysis
“Smartphones and tablets are so much more mobile than laptops; the idea of someone pulling out a laptop in a store to check email, Facebook or prices — it’s very impractical,” said Sekar. “What we’re seeing with these mobile devices is it’s practical and enjoyable to do that.”
Dispatches From The Front 