4 Common Mistakes to Avoid While Offering Coupon Codes | Life Hack

The coupon codes are an excellent tool for the business, and that is why almost every company is using them. Promo codes for shopping help in bringing new customers and make them loyal. But it is important to use these coupons carefully because if you use this tool, incorrectly it can cost you a lot. It can set back your business, and you could lose some serious money. That is why is essential that you consider the advantages and disadvantages of these coupons before you using them.

Some mistakes are pretty standard. It is important to avoid then if you want to benefit from these coupons. Here are some of the common mistakes that you should avoid at all costs while creating the coupon codes.

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United and Orbitz are suing a 22-year-old who exposed cheap airfare hack | Mashable.com

United Airlines and Orbitz are suing a 22-year-old website founder who has made it easier for travelers to find “hidden city” tickets, which can offer big discounts on airfares.

“Hidden city” ticketing is the practice of booking a one-way plane ticket from one city to another, and then getting off the plane on a layover before the final destination. It may seem counterintuitive, but booking the longer flight can sometimes be cheaper because of the convoluted mess that is airline pricing.

It’s not illegal — but that doesn’t mean airlines and booking sites want people to do it.

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