Business leaders understand the importance of data, but just because you’re checking analytics doesn’t mean you haven’t also overlooked some important metrics.The new world of data isn’t just about gathering new information; all kinds of data that your business collects effortlessly can provide enormous value if you can look at it the right way.Finding the needle in of your haystack of data sources can be a lot more difficult than it might seem. To explore the untapped wells of information that companies should be paying attention to, I recently sat down with Catherine Havasi, co-founder and CEO of Luminoso, one of the most advanced data analytics companies out there today

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