Tag Archives: clothing

From the frontier to fashions peak |money.cnn.com

I was born in Belgrade, Yugoslavia, and grew up during World War II. Dad sent us to a farm on the outskirts of Maribor to be away from the city bombings, and he went to Austria to make arrangements for us to move.But with the war ending, he was unable to get back.

When I was 9, my mother wanted to escape Yugoslavia to reunite with my father. So in 1945 she paid a man to take me across the border to Austria, but we were caught. He was arrested, and I was released. My mother, sister, and I tried again several days later but could not get anyone to take all three of us.

So she paid another man to take me across, but he only took me part of the way. He told me to stay on the road until I came to the house at the top of the mountain. There was only one house visible in the distance, and I walked and ran toward it. It was getting dark, and I was scared. I could hear voices and several gunshots. Inside that house my father waited for me. My mother and younger sister followed months later.

Back then I had only two dresses to wear to school, and they got shorter and shorter as I grew. I hated feeling out of place and really wanted to have clothes that fit and were appropriate. Having a limited wardrobe, I always dreamed of clothes.

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Rebranding Helps Nudge Clothing Lines to a New Level | Apparel News.net

Last year, iconic fashion house Yves Saint Laurent renamed itself Saint Laurent Paris, and just recently, its parent company, PPR, one of fashion’s most esteemed companies, announced its own name change. It will be called Kering, according to Chief Executive and Chairman Francois-Henri Pinault.

DENISE’S NEW LOOK: Alpinestars by Denise Focil changed its name to AS by DF and debuted a more contemporary look.

The new name demonstrates growth and new focus, Pinault said. “In a few months’ time we will have completely transitioned from a holding company with an unfocused portfolio into a cohesive, integrated, international group focused on apparel and accessories,” he said.

Some veteran Los Angeles–area fashion lines are in the process of renaming, or “rebranding,” themselves, too. The process is risky, but rebranding can make the difference between sagging sales and stellar business.

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Light-Transforming Gowns – Franck Sorbier | trendhunters.com

The Franck Sorbier 14 in One Haute Couture gown as part of his Fall Winter 2012/2013 collection is a technicolor wonder. Using the same pure white gown to showcase multiple designs, Sorbier has rigged a lighting device that changes the look of the gown at the flip of a button.

See the Gallery.