“Go the extra mile” is a familiar adage, and really, what isn’t laudable about putting in 110%? Well for starters, it isn’t actually a great strategy for success. Here, learn what works for 10X companies like Intel, Microsoft, and Southwest Airlines instead.

We are all taught that the best way to get ahead in business is to never stop trying to succeed. At the end of every day you should have achieved what you set out to and more. In short, to smoke the competition you should constantly strive to go the extra mile or 10 – but this is far from truth.

The most successful businesses don’t try and push as much as they can. Instead, they make attainable targets and ensure they reach them.

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