YouTube is bringing more ads to Premium Lite plans | Mashable

When YouTube introduced its Premium Lite tier in March, the goal was to give people a way to see fewer ads on YouTube. It took only three months, but YouTube is already increasing the number of ads that Premium Lite subscribers will see, according to Dextero.

News of the ad hike spread to subscribers through email, as spotted on the TWiT Community forums and reported by German news site Deskmodder.

“We are writing to let you know that beginning 30 June 2025, ads may appear on Shorts, in addition to music content and when you search or browse,” the email reads. “Most videos will continue to remain ad-free.”

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X rolls out new ad format that can’t be reported, blocked | Mashable

X, the Elon Musk-owned platform formerly known as Twitter, has begun serving its users with a weird new ad format and it’s one of the company’s least transparent products yet.

The rollout of these ads also provides the public with a hint regarding just how much the company is struggling to attract advertisers.

Multiple X users have reached out to Mashable over the past few days to report seeing a new type of ad in their For You feed that they had not previously come across on the platform. These new X ads don’t allow users to like or retweet the ad posts. In fact, the new ad format also doesn’t disclose who is behind the ad or that it is even an advertisement at all.

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9 Smart Reasons You Need to Be Using Facebook Ads Now | Inc.com

Social media is a tremendous way to increase exposure and traffic for your business, create loyal customers, and generate leads and sales.

Spoiler alert: Facebook remains King Social Network. It is the social media platform of choice for the majority of marketers–and for good reason.

It’s never been cheaper to build your brand and create new demand for your products and services.

If you aren’t already advertising on Facebook, you’d be crazy not to. Especially if you want to grow like crazy in 2016.

Here are nine reasons Facebook ads will help make your business super successful in 2016, starting right now.

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Twitter Introduces Hashtag Ads | Small Biz Trends

Twitter played a big role in making hashtag usage so widespread, and now the company is introducing an exclusive new ad format that utilizes the hashtag even further.

Called “conversational ads,” these ads are essentially promoted tweets. The Twitter hashtag ad will include call to action buttons with several custom hashtags the advertiser has created for their campaign. The buttons let you pick between hashtags under the tweet and then retweet the ad.

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