South Korea gaming: How a T-shirt cost an actress her job | BBC News

The “Gamergate” controversy which roiled the world of video gaming has hit a new level. The name was coined as a row over whether Western gamers were mostly male and anti-women. Now, a similar row is rocking South Korea, arguably the country with the strongest culture of gaming in the world. As the BBC’s Steve Evans reports from Seoul, it all started with a slogan on a T-shirt.

On the face of it, the slogan “Girls do not need a prince” doesn’t seem that controversial.

In many parts of the world, it would pass as the kind of thing any young woman might wear without prompting a second look.

But when the actress, Kim Jayeon, tweeted a photograph of herself wearing the garment, she generated a storm and lost herself a job.

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This Company Has Built a Profile on Every American Adult | Bloomberg

Forget telephoto lenses and fake mustaches: The most important tools for America’s 35,000 private investigators are database subscription services. For more than a decade, professional snoops have been able to search troves of public and nonpublic records—known addresses, DMV records, photographs of a person’s car—and condense them into comprehensive reports costing as little as $10. Now they can combine that information with the kinds of things marketers know about you, such as which politicians you donate to, what you spend on groceries, and whether it’s weird that you ate in last night, to create a portrait of your life and predict your behavior.

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Fuel Your Business by Answering These Two Questions | Entrepreneur

Think niche! That’s actually a scary thing for entrepreneurs. You are starting a brand new business, and you don’t want to say no to anyone. You want — and need — to make sales. Naturally, the idea of targeting a very specific market, thereby excluding others, is scary.

I get it. When I started out, I positioned myself as a life, career and business coach. I was making sales, but was also targeting three distinct personas. This was no easy task, and it left me feeling drained.

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‘renegade’ is the pen that recycles plastic bottles into 3D printed sculptures | Design Boom

‘renegade’ is the pen that recycles plastic bottles into 3D printed sculptures

‘renegade’ was born with the aim of being the perfect solid tool to eliminate overpriced 3D printing filaments and to save the environment by directly recycling and reusing household plastic waste for 3D printing. the sustainable technology specializes in one thing, and one thing only — it prints models by recycling plastic bottles, files, and bags. it does this providing a great 3D printing experience with no compromises. 

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8 Pieces Of Advice That Are Useless To People With Depression | Life Hack

Depression is often seen in completely different lights by those who have suffered from it and those that have no. If you’re fortunate enough not to have encountered depression in your life, it can be difficult to help despite your best efforts. The advice lovingly provide are often ineffective due to the misunderstandings they contain.

If you really wish to help people with depression, you must develop a deeper understanding of the condition. This is the only way you can help guide your loved ones out of the darknesses. Avoid using these common pieces of advice which unknowingly cause more harm than good.

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How to Build an Awful WordPress Website Nobody Gives a Fig About | All Business

Wish to screw up your WordPress website like never before? Wish to be on the Google hit list sooner than later? Wish to make sure zero visitors cross your website way?

Okay. It’s easy. Simply make sure that your WordPress theme is never updated. Choose to build your business website on WordPress.com. Never moderate comments and embed only poorly coded plugins. These tactics and more will ensure that you are on the path to building an awful WordPress website nobody gives a fig about.

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Cooked Medium Rare? This ‘Bloody’ Burger Is Actually Vegan | Live Science

There’s a new “bloody” burger in town, but this one is entirely vegan. The juicy patty contains exactly zero animal products, but because of a bright red molecule called heme, it looks like a hamburger served medium rare, said the burger’s creators, Impossible Foods.

The new delicacy, called the Impossible Burger, contains a number of ingredients, including wheat protein for chewiness, coconut oil for its fatty flavor and potato protein to help the burger cook like meat, Impossible Foods (IF) said. But the star ingredient is leghemoglobin, a protein that occurs naturally in the root nodules of soybean plants, the company said.

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GoDaddy CEO Wants You to Stop Posting Jobs for a ‘Code Ninja’ | Inc.com

We’ve all seen it: The clever job description asking if you’re a “code ninja” or a “back-end Jedi.” But what a lot of companies don’t realize is that these terms might be turning women off–and contributing to the much-maligned tech gender gap.

That’s why domain registry and hosting platform GoDaddy is going through company documents with a fine-tooth comb to rid them of gender-biased language, according to CEO Blake Irving. With the help of the Clayman Institute for Gender Research, said Irving on Fortune’s Unfiltered podcast this week, the company has been working to ensure that internal documents related to processes for hiring, promotion, and reviews in particular aren’t alienating any employees.

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How Nike Brilliantly Ruined Olympic Marketing Forever | Adweek

Unless you happen to be a company like GE, Coca-Cola or McDonald’s—a brand that can afford the reported $100 million to $200 million it costs to be an official Olympic sponsor—you’d better not mention the Rio games in your marketing.

As social-savvy marketers have quickly learned, the U.S. Olympic Committee has ironclad regulations, backed by U.S. trademark law, that restrain nonsponsoring brands from saying anything even vaguely evocative of the Olympics. A casual mention of Rio on Facebook? A congratulatory tweet to a gold medalist? Even tweeting the term “gold medal”? Don’t do it.

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Why Your Business Needs Content Marketing | The Startup Magazine

We live in a world where anyone from anywhere can potentially start a business (provided they have the right tools of course) and whilst that’s undoubtedly a great world we live in, it means there is twice as much competition in any given industry.

And as if the odds aren’t already stacked against you, consumers are becoming increasingly savvy as to when they are on the receiving end of the sales spiel, and with so many ways to skip past adverts with little or no relevancy it’s easy to see how things get lost amongst the noise.

You’ve probably heard of content marketing. You may even already be doing it, although without much effort or reason, but your business needs it. Whatever your status, your businesses survival is dependent on you creating content which ultimately entices a consumer to do business with your business.

If you’re unsure on just how it can help your business to grow then this guide should help to cement just why you need it.

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