Perks that make your employees happy don’t have to cost an arm and a leg– really.
A happy, engaged workforce is a high performing workforce. When you hear of companies like SAP that offers onsite putting greens or Google, which offers onsite everything, you probably think, “We have 25 employees and cannot compete on that level. And where would we put a putting green anyway?”
A 47-year-old Michigan woman developed a bone disease rarely seen in the U.S. after she drank a pitcher of tea made from at least 100 tea bags daily, for 17 years, researchers report.
The Detroit woman visited the doctor after experiencing pain in her lower back, arms, legs and hips for five years.X-rays revealed areas of very dense bone on the spinal vertebrae and calcifications of ligaments in her arm, said study researcher Dr. Sudhaker D. Rao, a physician at Henry Ford Hospital who specializes in endocrinology and bone and mineral metabolism.
Youth Advisory Board member Alexis, attended the Glamour Women of the Year Awards earlier this week. She discusses how inspiring the awards ceremony was in honoring women of all ages, across all fields, and in particular, the Millennial women who have made a difference this year. She explains what stood out below and how women are changing the world.
On Monday night, I had the opportunity to attend Glamour’s 22nd Women of the Year Awards. The event took place at Carnegie Hall and was filled with influential people from all over the community, most of whom were women, including many Millennials! As a Millennial woman myself, I was extremely inspired by each of the winner’s speeches and how these individuals are shaping the world.
Ten awards were given to outstanding women who have exhibited some sort of achievement or contributed to a cause they are passionate about.
One of the biggest factors impacting the success of your marketing is how well your audience relates to your content. If your audience feels that you understand their needs and can help them, they will be more likely to respond to your calls to action. If your content isn’t relevant, they will tune your messages out.
But how exactly do you get to know your target audience? Understanding their pains, needs and wants can be challenging … especially if you spend all day running from meeting to meeting and crisis to crisis.
Here are 15 ways to get to know your audience:
This neglected church, once part of the Sant Francesc Convent, was renovated by Catalan architect David Closes. Located in the town of Santpedor, Spain, it was the last building standing from the convent and was badly in need of repair. The project turned the former church into an auditorium and multi-functional space for cultural events.
It’s a small Web after all. As the six-degrees of separation notion says that any two people are only six introductions away from one another, researchers claim that any two webpages are no more than 19 clicks apart.
The Royal Society, a scientific organization established in 1660, this week published a paper that has found a similar model works for the Web as well as it does for people. Despite the billions of pages on the Web , you can get from one page to any other in about 19 clicks, according to Albert-László Barabási, a networking theorist in the U.K. and member of the Society.
What is marketing? The definition that many marketers learn as they start out in the industry is:
Putting the right product in the right place, at the right price, at the right time.
Its simple! You just need to create a product that a particular group of people want, put it on sale some place that those same people visit regularly, and price it at a level which matches the value they feel they get out of it; and do all that at a time they want to buy. Then you’ve got it made!
There’s a lot of truth in this idea. However, a lot of hard work needs to go into finding out what customers want, and identifying where they do their shopping. Then you need to figure out how to produce the item at a price that represents value to them, and get it all to come together at the critical time.
The presence of mercury, the most deadly and toxic element that contaminates water and food materials within a short span of time, can be determined with your mobile phone. The Environment Protection Agency (EPA) has been in efforts to reduce mercury in the environment. Researchers at the University of Burgos have now come out with new test results that detail how to detect mercury in contaminated water
Most small businesses never reach $1 million in annual sales. Instead, they struggle just to survive. Of businesses started in 2004, barely more than half — 56 percent — were still around in 2009, a study from the Ewing Marion Kauffman Foundation found.
In fact, cracking the $1 million barrier at any point in a company’s lifetime is a major achievement. U.S. Census data from 2007 shows that more than three-quarters of the country’s 6 million firms with employees made less than $1 million in revenue. And most solopreneur businesses don’t earn anywhere near that much: According to IRS data for 2008, the average solo business brought in less than $60,000.
The whole concept of branding is foreign to many small businesses. They view it as something that only matters in the ivory towers of global corporations.
Nothing could be further from the truth. Branding is all about making your business memorable, and it’s the small business rather than the big one that’s likely to get lost in the shuffle. Here are five core concepts that small business owners should know about branding.
1. Repetition and consistency are paramount. Any parent knows that when you say something once it seldom sinks in. And, parents who send mixed messages confuse the child … and perhaps themselves! The same dynamics apply to branding: the market needs to see the same imagery and the same message again and again and again.
Dispatches From The Front 