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Top 5 Tips From Meeting Planners To Consider When Submitting Your Speaking Topic | Kerry Heaps

kerryheapsWe recently interviewed Meeting Planners about what they look for in a potential Speaker for their events. Here’s what they had to share about the submission process.

1. Pay attention to the submission process and provide what is requested. The questions and information that is requested is required for a reason. If you don’t provide what is requested and don’t get selected, that’s a pretty good indicator of why.

2. Make your topic and description summary SIZZLE. Write your summary and take away points as if you were going to market the class to your own prospects. This will increase your chances of selection, keep in mind that several professionals are contending for the same spot on the agenda, so make your presentation stand out.

3. Don’t write the Bio or description in first person. Keep your bio updated and make sure it’s written in third person. The same is true for your description, it needs to be written in third person for the Reader.

4. Keep your information updated. The contact information that you provide during the submission process needs to be kept up to date. Due to the nature of the submission process, it may be a few months before you are contacted with an offer. If you are sent an email that you’ve been chosen to speak, and it doesn’t reach you, the missed opportunity goes to someone else.

5. Adhere to deadlines. Once you’ve been selected and agree to speak, its imperative to follow the deadlines provided to you and to read all the information that is sent to you. Last minute changes happen, it is appreciated when you stay on top of things. Be proactive, not reactive.

Marketing to Gen X | Lydia Mehit

gen_x_silhouetteMany business owners think that EVERYONE is their customer, so they create a coupon, find a monthly delivery system (a coupon magazine or coupon mailer) and hope for the best. But, understanding your target customer can give you insights into how to price, how to promote, how to utilize media and what special offers will appeal to them.

If you are not in business yet, look at the neighborhoods where you are thinking of locating your business. What is the average age and income of the people in the immediate one mile radius? Check out the three mile radius also. If you have a retail business, the majority of your customers will be local to those areas.

If your answer is Generation X, have you made them the target of your marketing dollars? Do you know how to make your message resonate with them?

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These Are The Highest-Ranking Brands With American Adults | Marketing Charts

brandsWhat do you get when you mix consumer perceptions of a brand’s quality, value, satisfaction, and reputation, along with impressions of the brand and propensity to recommend it? Overall brand health, per YouGov’s BrandIndex, which has released a list of the brands that top the charts as rated by adults in the US.

YouGov’s BrandIndex score is derived by taking the average of the above-referenced components and ranking the highest brands from 1630 tracked for at least 6 months during a year-long period from July 1, 2017 to June 30, 2018.

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15 Inspiring Journal Ideas To Help You Sharpen Your Brain | Lifehack

journaling

Journaling is a powerful tool that can help sharpen your brain and mind so that you can become more successful, think more clearly, and reach their goals.

Journaling is one of the top strategies that contribute to many entrepreneurs and high achievers’s success inside and outside the workplace.

Maybe you’re unsure of how to get started with the habit of journaling, or maybe you’re looking for ideas for using journal to sharpen their brain to maximize your productivity and happiness.

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The Jobs Numbers: Who’s Hiring in America—and Who’s Not | Bloomberg

welderU.S. employers added 157,000 jobs in July, and the nation’s unemployment rate fell to 3.9 percent, according to data released Friday by the Labor Department. Meanwhile, average hourly pay for workers rose 2.7 percent from a year earlier, to $27.05 from $26.34.

Below are the industries with the highest and lowest rates of employment growth for the most recent month. Additionally, monthly growth rates are shown for the prior year. The latest month’s figures are highlighted. Wage data are shown when available.

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17 Tactics to Drastically Improve Communication in Relationships | Lifehack

communication

You’re talented, you have great ideas and you’re hard working, but you’re often unrecognized, misunderstood and taken for granted.

Whether it’s in your personal or work relationships, you find yourself frustrated at how often people can misinterpret what you have to say.

If only there was something people could do to read your mind and feel your emotions. Right?

Sorry. While something like this doesn’t exist there is the next best thing, which is to take some simple strategies to improve your communication in relationships.

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Dramatic Photos of the California Wildfires | The Atlantic

US-WILDFIRES-CALIFORNIA

Josh Edelson

Dry conditions, high temperatures, and strong winds have once more spawned several large and destructive wildfires across the state of California. Thousands of firefighters are now battling multiple blazes that have burned hundreds of thousands of acres in the past few weeks, and recently claimed at least eight lives. Gathered below: a collection of images of those affected by these recent fires, and some of the dramatic scenes of destruction left in their wake.

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Bermuda Triangle Mystery Solved? Scientists Think They’ve Figured It Out | Huffington Post

bermuda

Scientists believe they’ve solved the mystery of the Bermuda Triange―and it’s not UFOs or sea monsters.

It’s another kind of monster: monster waves.

The Bermuda Triangle, also known as the Devil’s Triangle, is a region in the North Atlantic that is generally bounded by Miami, Bermuda and Puerto Rico. Over time, a number of aircraft and ships are said to have disappeared there under mysterious circumstances.

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The Hermit Entrepreneur’s Toolkit | Entrepreneur

hermitWe all know what passes for gospel in our brand-driven, always-on culture: “Network your way to the top.” “Just say yes.” “Get out there!”

But what if you stopped all that networking? What if you distilled your business development to the bare minimum and still managed to grow your company? What if — instead of getting out there — you could simply stay in?

I’m much more comfortable in my home office than I am selling to a room, yet I own a successful business for which I am the primary sales driver. My business requires me to network, schmooze and take lots of meetings. It means I regularly fly thousands of miles on my own dime to meet a potential client or give a talk. And it means I must keep a robust social media presence even as sharing makes me incredibly self-conscious.

It’s enough to make me want to hide in the bathroom.

Over the years, I’ve developed a formula that allows me to play to my strengths and nourish my introversion — to focus less on the outcome of “success” and more on the everyday. I never will be relaxed on flights or stop getting anxiety attacks before a meeting. But I’ve grown a business that can sustain the real me. I call myself a “hermit entrepreneur.”

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Air marshals secretly monitored U.S. passengers for years | LA Times

airport

Federal air marshals have for years been quietly monitoring small numbers of U.S. air passengers and reporting on in-flight behavior considered suspicious, even if those individuals have no known terrorism links, the Transportation Security Administration said on Sunday.

Under a sensitive, previously undisclosed program called “Quiet Skies,” the TSA has since 2010 tasked marshals with identifying passengers who raise flags because of travel histories or other factors and conduct secret observations of their actions — including behavior as common as sweating heavily or using the restroom repeatedly — as they fly between U.S. destinations.

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